A makeup technique (originating in the drag community), where heavy amounts of powder are allowed to sit on top of concealer for several minutes so that the makeup 'bakes' into the skin and sets. The excess powder is then brushed off, leaving behind a flawless matte finish that makes the makeup more long-lasting.
Baking is typically done in the areas of the face where you place highlight, i.e. under the eyes, down the bridge of the nose, on the chin, and under the cheekbone, because it lightens these areas.
Baking is typically done with loose powder on top of liquid or cream foundation.
Baking sets makeup amazingly, but can create a heavy and dry appearance. Avoid trying it if your skin runs dry, or if you have fine lines & wrinkles, because it can accentuate these.
Need a suggestion? Try one of these!
The yellow undertone is ideal for baking on deep complexions
Great for light to medium skin tones
A small, inexpensive brush perfect for dusting off powder after baking.